Hoka vs. New Balance: Which Brand for Runners and Walkers in 2025?

Finding the perfect pair of shoes can feel like a marathon in itself. Among the top contenders, Hoka and New Balance consistently stand out for runners, walkers, and anyone on their feet all day. But in the "Hoka vs. New Balance" debate, which brand comes out on top?

This guide compares these two powerhouse brands across comfort, support, durability, design, and price. Whether you're a runner looking for the best performance or a nurse seeking all-day support, we’ll help you decide which brand fits your needs.

Hoka’s max-cushioned, lightweight design with vibrant colors and a low 3-5mm drop makes it a go-to for runners craving a plush, dynamic ride. Meanwhile, New Balance brings Fresh Foam and ENCAP cushioning, Roller Stability, and classic, neutral designs to the table, offering durability and comfort for a wider range of budgets and preferences.

Related:

• Learn more about Hoka's shoe tech here.
• From the highly cushioned trainers like the Clifton and Bondi to speedy racing models like the Cielo X1 2.0, Hoka has something for every pace. 
• WeeViewer and shoe expert, Hollie Sick, recommends these 8 Hoka shoes for every type of runner.

Related: 11 New Balance Running Shoes for Comfy Road & Trail Miles

Hoka is known for its maximalist approach—extra-thick midsoles that provide cloud-like comfort. Originally designed for ultra-runners, Hoka shoes absorb impact exceptionally well, making them a favorite for long-distance running. Their Meta-Rocker technology promotes smooth transitions, reducing fatigue and improving efficiency. Despite their bulky appearance, Hoka shoes are surprisingly lightweight, making them a top pick for both runners and those on their feet all day.

Models to Consider:

• Hoka Bondi – One of the softest and most cushioned shoes in Hoka’s lineup, perfect for max comfort on long runs or long days on your feet.
• Hoka Challenger – A versatile hybrid shoe with all-terrain lugs, great for runners or walkers tackling mixed surfaces like gravel paths or light trails with cushioned comfort.
• Hoka Clifton – A cushioned neutral shoe with a smooth, stable ride, excellent for everyday training and moderate distances for beginners or seasoned runners alike.

With over 100 years of history, New Balance offers a well-rounded mix of cushioning, support, and durability. The brand is known for accommodating different foot shapes and sizes, thanks to its wide range of width options. Technologies like Fresh Foam and ABZORB provide soft yet stable cushioning, making them an excellent choice for runners of all levels and people needing all-day comfort.

Models to Consider:

• New Balance Fresh Foam X 1080 – A plush neutral trainer with responsive Fresh Foam X cushioning, ideal for long runs, recovery days, or versatile mileage.
• New Balance 990 – A classic stability shoe with ENCAP cushioning and a supportive upper, perfect for all-day wear or structured comfort during moderate runs.

Related: Comparing New Balance 1080 and 880

1. Comfort and Support

• Hoka: Designed for plush comfort, Hoka shoes feature thick midsoles that absorb shock, making them ideal for long runs and standing all day.
• New Balance: Offers a balance between cushioning and support, making them a versatile choice for different foot types and activities.

✅ Best for Maximum Cushioning: Hoka
✅ Best for Balanced Support: New Balance
  

2. Durability and Materials

• Hoka: Uses lightweight yet durable EVA midsoles and breathable mesh uppers, ideal for road and trail running.
• New Balance: Known for high-quality materials and rugged construction, making them a long-lasting choice for running, walking, and everyday wear.

✅ Best for Lightweight Durability: Hoka
✅ Best for Longevity: New Balance
  

3. Design and Aesthetics

• Hoka: Bold, chunky designs that stand out on the road and trail.
• New Balance: Classic, timeless designs that appeal to both athletes and casual wearers.

✅ Best for Trendy Designs: Hoka
✅ Best for Classic Looks: New Balance
  

4. Price Comparison

Both brands offer a wide range of prices, from budget-friendly options to premium performance models. Hoka’s specialized cushioning technology tends to make their shoes slightly more expensive.

✅ Best for Budget Options: New Balance
✅ Best for High-Tech Cushioning: Hoka
  

5. Fit and Sizing

• Hoka: Offers a snug, performance-oriented fit, great for runners but may feel narrow for some.
• New Balance: Provides a variety of widths, making them an excellent choice for wide feet or those needing extra room in the toe box.

✅ Best for Secure Fit: Hoka
✅ Best for Wide Feet: New Balance
  

While the debate often focuses on runners, walking performance matters too. Nurses, retail workers, and others who stand for long hours need exceptional cushioning and support.

• Hoka: The Bondi series is a top choice for its plush cushioning, reducing foot fatigue over long shifts.
• New Balance: The 990 series offers a great mix of support and comfort, making them a favorite for all-day wear.

✅ Best for Ultra-Soft Cushioning: Hoka Bondi
✅ Best for Structured Support: New Balance 990
 
Related: Walk This Way: 5 Best Running Shoes for Walking

The winner depends on your needs:

• For runners craving soft, bouncy cushioning → Hoka
• For runners needing stability and durability → New Balance
• For walking and long hours on your feet → Hoka for plush comfort, New Balance for structured support

Final Tips for Choosing

✔️ Test them out in-store for the best fit.
✔️ Match your shoe to your activity (running vs. walking).
✔️ Check return policies to ensure flexibility.

There’s no one-size-fits-all answer to the "Hoka vs. New Balance" debate. Hoka’s innovative cushioning excels for runners and those needing shock absorption, while New Balance’s stability and fit versatility make it a solid choice for many foot types. Whether you’re logging miles or standing all day, both brands deliver high-performance footwear. Try them out and find what fuels your stride!