Got a favorite fitness app to track your runs, rides & workouts?
You know...Strava, Garmin, Nike, and many others.
Last year health & fitness apps were download an estimated 2.48 billion times, according to tech-industry data.
Click, swipe and tap, and a fitness app gives you:
Pretty cool, right?
Meet the guy who makes it all work...
๐Mo Iqbal can crush a five-minute mile and push the intensity of a strength training workout.
He was recently featured in Men's Health magazine in the UK.
He's also the founder and CEO of SweatWorks (recently named to the Inc. Magazine 5000 list), a software and hardware design agency that's helped over 100 brands build health and fitness apps to change the lives of millions of people for the better.
Mo: I was born in Dubai in 1980, and lived a very active lifestyle. Lots of soccer, lots of healthy food, lots of fish.
When I was 11, my family immigrated to America. I remember landing at JFK International Airport feeling hungry after the long flight. And something smelled really good. It was Cinnabon.
And then I picked up a book called: Optimum Sports Nutrition: Your Competitive Edge
It changed the way I thought about food, and I knew I had to make some changes.
I made a decision to live a healthy lifestyle back then, and just kept those habits.
Mo: I had a very successful career at Sharp Electronics, and then I decided to do the MBA program at Columbia University.
As an assignment, I had to come up with a business idea in an industry I didn't have a lot of experience in and develop a plan.
That's really where the idea for SweatWorks began a little more than a decade ago. I thought:
Over the past decade, SweatWorks has created health and fitness apps, software and hardware for brands like:
Mo: At SweatWorks, this is something we do in a very intentional way. For example:
It's different than taking some vacation days, because the entire company isn't working.
It's zen, complete zen. Planning wellness days like this means you haven't missed anything. There's no meetings scheduled. It's a true opportunity to reset.
"It's zen, complete zen. Planning wellness days like this means you haven't missed anything. There's no meetings scheduled. It's a true opportunity to reset."
—SweatWorks CEO Mo Iqbal
I think it's important to find opportunities to recharge and reward yourself.
It's also pretty cool to see people posting their activities every day and sharing their runs, hikes, walks, or going to the gym on Strava.
Mo: I workout between 7:30 a.m. and 9:30 a.m. every single day. That's what's on my schedule.
I wake up about 5:30 a.m. and catch up with the SweatWorks team and clients overseas.
I take the dog out and have a coffee. And then I go for a run or do a workout.
I try to balance cardio, strength training and recovery.
And I plan my workouts based on other factors like what time zone I'm in, or if I'll be travelling. It's always intentional, never random. I like to follow a training plan.
Mo: Our healthcare systems is a reactionary model. If you see a doctor today, you're going to be treated for a specific ailment or problem. It's not a preventative model of care. And we're never going to move ahead if we stick with the treatment-based approach.
I think we're going to see tech companies and the broader wellness community create disruptions in healthcare to change that.
That can start with how we collect data from fitness apps, tracking devices, and phones, and what we do with it.
Imagine going to the doctor and reviewing data from a fitness app about your:
Everyone has a unique fingerprint. Taking a more individualized approach to health care like this has the potential to change the lives of the majority of Americans over the next 10 years for the better. And we want to be part of that.
๐Occupation
Founder and CEO of SweatWorks, a software and hardware design agency for health and fitness brands.
๐Favorite running shoe
โFavorite watch
Apple watch and Polar Vantage 2. I use both to test fitness apps we're working on.
๐โโ๏ธLongest distance I've ran
26.2 miles. I ran the Marine Corps Marathon in 2018 and finished 3:14.
๐ฆFavorite hydration drink for training
Anything by Nuun. I'll usually have a Nuun drink before a workout or when I come back from a run or workout.
โฐMorning routine
Almost always includes a fasted run and a cup of coffee
๐Favorite race
I grew up in the New York City area. I've never ran it, but I think the New York City marathon is my favorite race. It's tough. You're not going to get your fastest time on this course.
๐Fitness goals
โTop fitness apps I use
๐Health & wellness advice
We all have a lot of competing priorities. But when you invest in your health and wellness, it actually makes everything else in your life better.
Put on some running shoes and go. It's a great way to release endorphins and get your mind in a good place.
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